Advanced Policy Institute

Advanced Policy Institute Final Proceedings Document (PDF)

Thursday, April 26

New Course New Economy Presentation (PDF)
“A New Course in a New Economy” by Erich Fasnacht, Founder, Kosovo-Addis

Communications Planning Presentation (PDF)
“Breaking Through the Noise” by Emily Crane, Vice President, Hill+Knowlton Strategies

Higher Education Outcomes Presentation (PDF)
“Navigating College” by Linn Jorgenson, Ed.D; Ari Ne ‘Eman; and Deborah Speece

Friday, April 27

Direct Mail to Major Donors Presentation (PDF)
“Transactional to Transformational: Moving Donors from Direct Mail to Major & Planned Gifts” by T.C. Benson and Marcus Blease

UCP Branding 101 Presentation (PDF)
“Branding 101: Getting to the heart and soul of what it means to be UCP” by Michael E. Hill, Senior VP for External Affairs, UCP

Digital Inclusion Presentation (PDF)
“Power of Digital Inclusion: Technology’s Impact on Employment for People with Disabilities” by Paul Baker, Ph.D. and James White, Ph.D., Georgia Institute of Technology

Corporate Sponsorship Presentation (PDF)
“Finding the Sweet Spot: Corporate/Cause Marketing Sponsorships” by Nancy Withbroe and Laura Goodman, Share Our Strength

Life Fit Presentation (PDF)
“Life Fit: Fitness and Nutrition” by Jeff Cooper and Monica Lazur, UCP of Central PA

Saturday, April 28

Evaluating Success Presentation (PDF)
“Evaluating Success: Establishing a Framework for Charting Impact” by Jim Emlet, Integral

Storytelling Presentation (PDF)
“Creating Stories that Stick” by Steve Daigneault, Senior Vice President, M+R Strategies